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Joe Roberson's records are also organized in three subseries: a topical file, correspondence, and Big Ten. The files on gender equity include a number of background articles, the university's response to the precedent setting Brown University case, staff and committee reports on the department's attempt to implement Title IX, and correspondence and proposals from Marcia Federbush, a local Title IX activist and critic of the Department's gender equity efforts. Other files of interest include several consultant' s reports on restructuring the department's sports information and publicity, development and marketing activities; files on corporate sponsorship-including NIKE, proposals to install sky boxes in Michigan Stadium and the awarding of television and radio broadcast rights. The file on the department's contract with NIKE consists mainly of correspondence from within the university and from the general public, much of it critical of the "selling of the university."